To Advise, One Needs To Truly Specialize
The Bryan Retail Team is among the most experienced and distinguished in the Net Lease industry due to our specialization. Single-tenant net lease assets are our specialty, ranging from advising our institutional or 1031 Exchange buyer clients on their purchasing needs, to representing our primary focus: Developer Clients.
To Maximize Results, MaximiZe The Platform
To deliver optimal results for our clients, we continually maximize our national marketing platform’s reach. Our aim is to leave no opportunity unexplored, engaging every potential buyer and broker nationwide from day one. Achieving the highest price, best terms, and most qualified buyer demands comprehensive outreach across all available channels—and we deliver exactly that.
The Best Practices, Come From Real Experience
With over 50 years of combined net lease expertise, our team has honed the strategies essential to achieving our clients’ objectives.We have successfully transacted more than $3.0 Billion in net lease volume, encompassing 1,800 properties across 44 states nationwide. This extensive real-world transactional experience underpins our profound market knowledge; there is no substitute for proven results.
Long Term Client-Forward Relationships
The foundation of the Bryan Retail Team and Fortis Net Lease is our unwavering commitment to serving our client relationships, which mostly become friendships. We structure our brokerage approach to mirror our clients’ needs on every assignment, whether that involves an exclusive listing term or a specific fee schedule. We have never let timing or a fee prevent a successful client closing,
and we never will.
ACCURATE AND ACCOUNTABLE
Incomplete or inaccurate information causes more transaction failures than any other reason. We take pride in delivering precise, reliable marketing materials to buyers and brokers—and we hold ourselves fully accountable. Upon receiving an assignment, we require complete and accurate information from our sellers to eliminate misrepresentations and ensure a smooth due diligence process.
Developer / Seller Relationships
We place the highest value on our client relationships. In Net Lease brokerage, success comes from a career built on repeat business—not single transactions. Our primary goal is to forge long-term partnerships by consistently delivering on both short- and long-term objectives. Many of our clients become trusted friends and valued partners.
BROKER COLLABORATION & CONFIDENCE
Given the high volume of transactions we handle, many of our properties involve outside brokers—making the brokerage community our largest and most valued partner. We actively collaborate with all brokers on every listing we bring to market, ensuring commissions are shared equally (often with larger-than-equal fee shares) and transparently.
MAXIMUM EXPOSURE
In today’s competitive market, achieving the best offer—from the ideal buyer with the most favorable terms—requires aggressive, nationwide exposure from day one. We maximize visibility by leveraging every available commercial real estate marketing channel and deploying a dynamic, evolving campaign. Rather than relying on a single post or email, we deliver continuous, thorough outreach while constantly exploring new tools and opportunities—treating every assignment with the utmost priority.
Buyer Reach & Representation
Maximizing exposure begins with efficiently reaching the broadest possible buyer pool. Our marketing platform connects to one of the industry’s largest net lease buyer audiences—spanning buyers of all sizes. Buyer representation is central to our business: we prioritize our buyer clients’ needs and goals, consistently exceeding expectations. By viewing exposure from both seller and buyer perspectives, we amplify visibility for our listings and stay ahead of the latest net lease opportunities. This dual focus ensures our buyers receive every viable option, along with timely market intelligence and insights.
ACCURATE AND ACCOUNTABLE
Incomplete or inaccurate information causes more transaction failures than any other reason. We take pride in delivering precise, reliable marketing materials to buyers and brokers—and we hold ourselves fully accountable. Upon receiving an assignment, we require complete and accurate information from our sellers to eliminate misrepresentations and ensure a smooth due diligence process.
Buyer Reach & Representation
Maximizing exposure begins with efficiently reaching the broadest possible buyer pool. Our marketing platform connects to one of the industry’s largest net lease buyer audiences—spanning buyers of all sizes. Buyer representation is central to our business: we prioritize our buyer clients’ needs and goals, consistently exceeding expectations. By viewing exposure from both seller and buyer perspectives, we amplify visibility for our listings and stay ahead of the latest net lease opportunities. This dual focus ensures our buyers receive every viable option, along with timely market intelligence and insights.
ACCURATE AND ACCOUNTABLE
Incomplete or inaccurate information causes more transaction failures than any other reason. We take pride in delivering precise, reliable marketing materials to buyers and brokers—and we hold ourselves fully accountable. Upon receiving an assignment, we require complete and accurate information from our sellers to eliminate misrepresentations and ensure a smooth due diligence process.
BROKER COLLABORATION & CONFIDENCE
Given the high volume of transactions we handle, many of our properties involve outside brokers—making the brokerage community our largest and most valued partner. We actively collaborate with all brokers on every listing we bring to market, ensuring commissions are shared equally (often with larger-than-equal fee shares) and transparently.
The top national brokerage firms — Marcus & Millichap, Matthews, SRS, Cushman & Wakefield, and CBRE — offer strong brand recognition and extensive team resources. However, they cannot match our client-focused flexibility. When working with the Bryan Retail Team, clients deal directly with the brokerage decision-maker on all key matters, including listing terms, fees, marketing strategy, and timeline.
Due to our boutique structure, we do not require additional layers of approval for client aligned flexible listing terms. We always make our clients’ desires and needs the top priority. Nor do we place client assignments into a national queue for marketing and advertising, which is common with larger firms.
| CAPABILITY | LARGE NATIONS | BOTIQUE FIRMS | Fortis Net Lease |
|---|---|---|---|
| Offering Memorandum | Company-funded professional | Self-funded, variable quality | Institutional-grade, drone photography, full demographics - company-funded and broker designed. |
| Pre-Launch Buyer Targeting | Internal database query | Personal contact list only | Regional Market Specific, and Tenant Specific Contact Outreach. |
| Email Campaign Intelligence | Mass Blast, limited tracking | Mass blast, no personalization | Personalize per-buyer, live engagement tracking and follow up - Ongoing throughout assignment. |
| Live Market Comps | CoStar subscription data | CoStar (stale) or manual | Real-time comp engine - updated daily, no stale data, integrated into pricing strategy |
| Seller Visability & Reporting | Periodic verbal updates | When asked | Weekly generated seller report - buyer activity, engagement metrics, market feedback |
| Dedicated Senior Attention | Associate-managed, tiered service | Single broker, high volume | Managing Broker directly engaged on every transaction from listing to close |